Friday, 29 November 2013

Taking the friction out of payments with mobile

A comment from me over on the Plusnet blog about mobile payments ...

 “Mobile, whether it’s contactless, card or ecommerce makes it easier because it’s spontaneous, convenient and simple. My favourite example is Apple EasyPay. Just pick something off the shelf in store, scan the barcode, walk out of the shop. That’s frictionless payment.
“Improving payments is all about taking friction out of the process and doing it better than what went before. “

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